Los Angeles Edition

Proper Hotel Santa Monica
700 Wilshire Blvd, Santa Monica, United States

SAVE THE DATE

WEDNESDAY | AUGUST 19, 2026

2:00 PM – 7:00 PM

Where LA’s leading app marketers meet, learn, and level up together

UNIFY is Singular’s global roadshow for marketers who want smart ideas and real community. Los Angeles Edition gathers top growth leaders for a curated program on the trends, opportunities, and strategies shaping North America’s app economy.

Expect an intimate, insight-packed experience, with premium hospitality and peers who get your world.

Why UNIFY feels completely different

Because you deserve something better than the usual conference grind.

INSIGHTS

Premium and vendor light

You get real insights, not sales pitches. Sessions are practical, punchy, and led by practitioners who live the work.

CONNECTIONS

A curated senior audience

Every attendee is a marketing leader or founder. It is intimate by design, which means better conversations and stronger connections.

VENUE

A luxury venue that elevates everything

Proper Hotel Santa Monica sets the tone with expansive, light-filled spaces, raw industrial design, and a distinctly modern edge.

NETWORKING

More networking than any other event

Only thirty percent content and seventy percent high value networking. Because the best ideas start in conversations, not slides.

EXPERIENCE

Thoughtful hospitality

Crafted coffees, signature cocktails, elevated bites, and light music to set the mood.

Proper Hotel Santa Monica
One of Los Angeles' most iconic creative landmarks

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Heart of the city

UNIFY LA is hosted at Proper Hotel Santa Monica, a beautifully restored 1928 Spanish Colonial Revival landmark, reimagined by designer Kelly Wearstler — blending coastal-modern architecture with layered textures and California light, just steps from the Pacific.

Exclusive venue

Set across the historic building and a striking new seven-story addition, the venue pairs Wearstler's light-filled, texture-rich interiors with a rooftop restaurant and pool overlooking Santa Monica — the perfect backdrop for high-impact conversations, meaningful connections, and a premium event experience.

Reserve your spot

LIMITED SPACES

Request your invitation today and join us for an evening of celebration, connection, and inspiration, alongside the brightest minds in mobile marketing.

SAVE THE DATE

A half day built for energy, insight, and real connections.

Speaker lineup coming soon.

2:00 — 2:45 PM

Arrival and check in

Begin the afternoon with coffee, refreshments, and meaningful conversations alongside some of the most influential leaders in app growth and mobile marketing at Proper Hotel Santa Monica.

2:45 — 4:00 PM

Content kickoff

Big ideas, bold strategies

Welcome & opening remarks

Susan Kuo, COO & Co-Founder

A high-level perspective on the US mobile growth landscape, why UNIFY exists, and what to expect from the conversations ahead.

[Partner Power Session 1]

[Panel Discussion] What's actually working: marketers on the frontline

Leading marketers share practical ideas and perspectives on the topics shaping mobile growth today: cross-device measurement, MTA, CTV, web-to-app funnels, retention & monetization, and the shelf life of MMPs.

4:00 — 4:30 PM

Coffee break and creative reset

Refuel, recharge, and reconnect before the evening program.

4:30 — 5:20 PM

Content wrap-up

Forward-thinking conversations

Attribution in the age of AI

Gadi Eliashiv, CEO & Co-Founder, Singular

A strategic overview of how AI is reshaping attribution models and what marketers need to rethink as they plan for the future.

A Year In: Lessons from Scaling Fintech Growth Together

Melissa Lertsmitivanta - Head of User Acquisition, Dave

Michele Webb - Head of Sales, Americas, Bidease

One year into a growth partnership, Dave's Melissa Lertsmitivanta and Bidease's Michele Webb reflect candidly on what's worked, what's surprised them, and how they think about the road ahead for user acquisition in a crowded category.

[Panel Discussion] How top mobile brands are adapting in 2026

The rules of mobile growth are changing fast. Join industry leaders as they share how top mobile brands are adapting to new challenges, leveraging AI, and driving growth, retention, and performance in 2026.

Closing notes

Singular wraps the day with final insights.