Barcelona Edition
Renaissance Barcelona Hotel
Carrer de Pau Claris, 122, Eixample, 08009 Barcelona, Spain
THURSDAY | OCT 1 | 2026
14:00 – 21:30
Where Europe's leading app marketers meet, learn, and level up together
UNIFY is Singular's global roadshow for marketers who want smart ideas and real community. The Barcelona Edition brings together Europe's leading app marketers, growth leaders, and decision-makers for an afternoon of practical insights, meaningful conversations, and premium networking.
Expect an intimate, insight-packed experience with world-class hospitality and a carefully curated audience of leaders shaping the future of mobile growth.
Why UNIFY feels completely different
Because you deserve something better than the usual conference grind
INSIGHTS
Premium and vendor light
You get real insights, not sales pitches. Sessions are practical, punchy, and led by practitioners who live the work.
CONENECTIONS
A curated senior audience
Every attendee is a marketing leader or founder. It is intimate by design, which means better conversations and stronger connections.
VENUE
A luxury venue that elevates everything
From the moment you arrive, expect exceptional hospitality, thoughtfully curated food and drinks, and an environment built for conversations that matter.
NETWORKING
More networking than any other event
Only thirty percent content and seventy percent high value networking. Because the best ideas start in conversations, not slides.
EXPERIENCE
Real conversations with real operators
Every speaker has built, tested, scaled, and learned firsthand. You'll leave with ideas you can actually implement.
Renaissance Barcelona Hotel
A vibrant Barcelona setting for unforgettable experiences
Heart of Barcelona
Located in the heart of Barcelona’s Eixample district, Renaissance Barcelona Hotel puts guests within walking distance of Passeig de Gràcia, Gaudí landmarks, and the city’s vibrant dining and cultural scene.
Versatile event experience
With contemporary event spaces, modern technology, and the Goja Rooftop offering panoramic city views, Renaissance Barcelona Hotel creates an inspiring setting for meaningful conversations, premium networking, and bringing together Europe’s leading app growth professionals.
LIMITED SPACES
Request your invitation today and join us for an evening of celebration, connection, and inspiration, alongside the brightest minds in mobile marketing.
Snapshot of the UNIFY experience
A half day built for energy, insight, and real connections
14:00 — 15:00 PM
High tea arrival and check in
Ease into the afternoon with curated teas, coffee, and small bites while connecting with senior leaders from across Europe’s mobile marketing ecosystem.
15:00 — 16:00 PM
Content kickoff
Big ideas, bold strategies
The state of mobile marketing in Europe
A fast-paced opening block exploring the trends, technologies, and market shifts reshaping mobile growth across Spain and Europe.
Presented by Singular
[Panel] What's actually working: marketers on the frontline
Through an interactive challenge, mobile marketing leaders reveal the real decisions, experiments, and lessons shaping growth today: from rising acquisition costs and privacy challenges to AI, creative, and measurement.
Featuring speakers from Apperture, Affle and Replug.
Rethinking mobile game user acquisition
A practical conversation about how mobile gaming teams are evolving their UA playbooks: what’s still delivering results, what no longer works, and where the next opportunities for scalable growth may come from.
Hosted by Adikteev, featuring leaders from Rovio and Twin Harbour.
16:00 — 16:30 PM
Coffee break and creative reset
Refuel, recharge, and continue the conversation over coffee and light bites before the final content block.
16:30 — 18:00 PM
Content wrap-up
Forward-thinking conversations
AI, advertising, and the new growth playbook
A look at how AI is changing the way marketing teams analyze data, optimize campaigns, develop creative, and make faster growth decisions, along with the opportunities and challenges marketers need to consider.
Presented by Singular
Building the next generation of performance marketing
A conversation about the technologies and strategies redefining advertising performance, and how marketers can use automation and intelligence to scale without losing control, transparency, or creative judgment.
[Panel] From AI potential to practical impact
Industry leaders explore where AI is already creating meaningful value across the advertising lifecycle; from creative development and audience insights to campaign optimization and measurement; and what still needs to evolve.
Featuring speakers from Instabridge, SplitMetrics, Z2A Digital and Leadtech
Closing notes and champagne toast
A final reflection on the ideas shaping the next era of mobile growth, followed by a champagne toast before the evening experience begins.
18:00 — 21:00 PM
Dinner, networking, and live music
Continue the conversation over premium dinner fare, signature drinks, and live music in a relaxed setting designed for meaningful connections with some of Europe’s brightest minds in mobile.
Industry expert speakers
A curated lineup of innovators, strategists, and growth practitioners
Voces expertas
Referentes en innovación, estrategia y growth, reunidos en un solo evento
A thank you to our 2026 partners
Shaping the future of growth together
Our partners bring bold thinking, sharp insights, and real world experience to the UNIFY stage. They help fuel the conversations, connections, and strategies that define every stop on our global roadshow.
Gold sponsors
Silver sponsors
Bronze sponsors
Contact
Questions? Reach out at marketing@singular.net
